Tickets On Sale to the General Public April 21
LEXINGTON, KY—A variety of seating and hospitality options for the 2026 Breeders’ Cup World Championships were unveiled today on BreedersCup.com as Thoroughbred racing’s iconic international festival returns Oct. 30–31 to Keeneland Race Course.
While tickets for the general public go on sale on Tuesday, April 21 at Noon ET, fans may browse ticket options and pricing now at BreedersCup.com/Tickets. Demand is expected to be high, and fans are encouraged to sign up for additional ticket information at BreedersCup.com/2026.
The 43rd running of the World Championships will feature 14 Grade 1 races and a robust undercard as part of a two-day festival worth more than $34 million in purses and awards.
A $100+ million capital construction project, the largest in the track’s 89-year history, will be on full display as Keeneland hosts the World Championships for a fourth time, having previously served as host in 2015, 2020, and 2022. The project is anchored by a three-level Paddock Building, which extends the entire length of the Saddling Paddock and Walking Ring. The new venue will introduce five premium hospitality experiences during the World Championships, including Michelin-starred chef menus and innovative bar concepts. Guests within the Paddock Building will enjoy access to private terraces overlooking the paddock, and a reserved trackside viewing area.
In addition, the Breeders’ Cup and Keeneland are investing $3 million to add three luxury chalets and loge box seats to provide additional premium hospitality options.
“A return to Keeneland and the Lexington community is always a welcome homecoming for the Breeders’ Cup,” Breeders’ Cup Limited President and CEO Drew Fleming said. “Our shared values include a steadfast commitment to excellence and the future of our great sport. We look forward to welcoming guests from around the globe to the heart of horse country to enjoy an unforgettable experience as the world’s finest take center stage.”
“Keeneland is thrilled to welcome the 2026 Breeders’ Cup World Championships back to Central Kentucky,” Keeneland President and CEO Shannon Arvin said. “Central Kentucky is the heart of the Thoroughbred industry, and hosting the Breeders’ Cup gives us the chance to share world-class racing and the warmth of Keeneland hospitality with fans from around the globe. It’s an incredible celebration of the sport, the horses and the people who make it all possible.”
As part of a continuing multi-year partnership with SeatGeek, the Breeders’ Cup will leverage cutting-edge technology to enhance ticketing for attendees, streamlining the purchasing process and creating a more seamless and memorable event experience. In order to purchase tickets to the Breeders’ Cup World Championships, fans must have a SeatGeek account, which may be created for free at SeatGeek.com/#register. Fans are encouraged to create their SeatGeek account now to ensure an easier purchasing process once Breeders’ Cup tickets are on sale.
Variety of Seating Options Available
A wide range of all-inclusive dining experiences, reserved seating, and general admission options are available for the 2026 World Championships. Single day tickets start at $85 on Friday and $159 on Saturday for Trackside General Admission, with two-day packages beginning at $244. All tickets will be sold in advance and are subject to availability at the time of purchase. No tickets will be sold on-site. All ticket prices are all-inclusive of tax and processing fees.
Two-day dining packages are available across a range of premium hospitality settings in the new Paddock Building, luxury Chalets, Clubhouse, and Grandstand. Dining starts at $398 per seat on Friday in the Limestone Café and extends to $2,465 per seat for two days of exclusive Clubhouse hospitality.
Michelin-starred chef and world-renowned restaurateur, author and media personality Curtis Stone will return to the World Championships for the fourth consecutive season to create a world-class culinary experience for attendees. Owner of Michelin-starred Gwen Butcher Shop and Restaurant and Woodend by Curtis Stone at Maroma, A Belmond Hotel in the Riviera Maya, Stone will work with his team and the team at Keeneland to curate innovative offerings for guests arriving from around the world.
Grandstand and Clubhouse box seating is sold exclusively as two-day packages, beginning at $1,590 per seat for Grandstand Box and Loge Boxes and $1,802 per seat for Clubhouse Boxes for both days.
Reserved seating options include two-day Clubhouse Reserved Seats at $1,166 per seat, while Grandstand Reserved Seats are available for $265 on Friday and $477 on Saturday, or $742 for a two-day package. Additional climate-controlled reserved table seating options begin at $186 for Friday, $371 for Saturday, and $557 for a two-day package.
Clubhouse General Admission is priced at $212 for Friday and $477 for Saturday, or $689 for a two-day pass, while Trackside General Admission is available for $85 on Friday and $159 on Saturday, or $244 for a two-day pass.
Those interested in hosting corporate outings or large groups may register for more information at BreedersCup.com/Groups.
Breeders’ Cup Experiences is the official ticket, hospitality and travel package provider for the 2026 Breeders’ Cup at Keeneland. Packages are all-inclusive and provide top-end food and drink, premium seating, hospitality, and insider experiences. Visit BreedersCupExperiences.com for more information.
Dress Code & Transportation
A business formal dress code applies to the Keeneland Clubhouse, while the dress code for the Paddock Building is business casual. No denim is permitted in these areas. Business or smart casual is recommended in the dining and general areas, but there is no formal dress code in most areas outside the Clubhouse and Paddock Building. More information is available at BreedersCup.com/Dress-Code.
On-site parking will be sold in advance and is extremely limited. Complimentary shuttle service will be available from downtown Lexington and designated Park & Ride locations. More information, including locations, will be shared with fans this summer.
Return to the March 10 issue of Wire to Wire
