FTBOA CEO Lonny Powell was raised in a thoroughbred- and quarter horse-racing family, his father having been a jockey for more than 25 years.
Powell has literally spent every day of his life somehow connected to the horse and/or pari-mutuel industries. He may stand alone as the only person in the industry’s history to have served as a chief or senior executive of racetracks; a racing regulator, an industry academic, an account-wagering provider, a corporate track owner and as head of a breeders’ and owners’ association.
He has worked as a jockey valet, assistant starter and track maintenance worker at small tracks in Idaho and Arizona. He completed his collegiate studies at the University of Arizona, where he returned to serve as Director of its vaunted Race Track Industry degree program there.
Known as an enthusiastic advocate, communicator and student of the sport, much of Powell’s career has been spent as president, CEO or COO over the operations of numerous successful racetracks (in locales as diverse as Longacres near Seattle, Turf Paradise in Phoenix, Multnomah near Portland, Ore., and Santa Anita Park in Southern California) while leading them to various all-time wagering and attendance records.
As Executive Vice President of Racing Operation, the first corporate officer hired for what was then-emerging Magna Entertainment Corp., Powell oversaw the presidents, facilities and budgets at all Magna tracks which, at the time, included Gulfstream Park in Florida; Santa Anita, Golden Gate Fields and Bay Meadows in California, Remington Park in Oklahoma and Thistledown in Ohio.
Much of Powell’s work has been on the regulatory and legislative front, including stints as CEO and President of the Lexington, Ky.-based Racing Commissioners International; cabinet member and Director of Racing, Boxing and Mixed Martial Arts for Arizona Gov. Jan Brewer, and Government and Regulatory Affairs Senior Advisor for the NTRA.
Additionally, he was recruited to serve as a top executive for the publicly held corporation Youbet.com, the nation’s leading advanced-deposit wagering platform. While there he was also named Chief Compliance Officer and Chair of Policy and Internal Review.
He also has served as a registered lobbyist in California, Washington, Oregon, Arizona and Florida and has received a racing and/or gaming license in many U.S. jurisdictions.
As the proprietor of his own successful management and consulting company (Lonny Powell Strategy & Solutions of Lexington, Ky.) Powell has had the opportunity to advise a wide variety of CEOs in the racing, gaming, agriculture and business management spaces. His past clients include the NTRA, Multi-Media Games, Am West Entertainment and Bethlehem Farm.
Also a pleasure- and show-horse owner, he has been widely recognized by industry groups for his service to people, animals and industry. Such recognition includes the RCI William H. May Award, the University of Arizona John K. Goodman Outstanding Alumni Award, the UA-RTIP Distinguished Service Award, the University of Arizona President’s Club Award, the Arizona Racing Commission Award of Service and the AQHA Winners Circle Award.
He has also been recognized for his work with numerous charities and organizations, such as founding president of the Blue Grass Farms Chaplaincy, founding member of the UA RTIP Advisory Council, Vice Chair of the AQHA Racing Council, NTRA Director, TRA Director, RCI Director, Arizona 4-H State Board of Trustees Treasurer and National Secretary for the Race Track Chaplaincy of America.
Since coming to Florida, Powell has been appointed by Florida Dept. of Agriculture & Consumer Services Commissioner Adam Putnam to serve as Chairman of the Board of Directors and Director of the Florida Horse Park, as well as the Equine Representative for the Florida Animal Industry Technical Council, and as Equine Technical Advisor for the Florida Farm Bureau.
He was recently elected by the state-wide association of CEOs to serve as Director of the Florida Society of Association Executives, in which he is the only elected representative of Marion County and the only representative of the equine, pari-mutuel and gaming industries.
He was also elected as the only equine industry representative for the Ocala/Marion County Chamber & Economic Partnership.
Partner Connections magazine interview 2016